Marketing Articles2022-01-25T11:48:51-05:00

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Dental Marketing Articles

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Direct Mail VS SEO- Dental Marketing

By |May 18th, 2020|

Direct Mail VS SEO There's been a recent resurgence of direct mail among dentists.  The fact is the numbers show direct mail marketing has a significant benefit over it's digital counterparts due to its ability to brand your practice and [...]

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Why Direct Mail Works So Well For Dentists

By |May 13th, 2020|

The real reason why direct mail works so well for dentists Direct mail is one of the most effective ways of marketing dental services even with all of the online and digital sources. A report on marketing trends shows that [...]

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Dentists, Hardware Stores and Marketing

By |March 5th, 2020|

Every once in awhile I like to change things up a bit and look outside of dentistry to help me communicate with my marketing clients. A frequent question I hear a lot is:  "Where should I buy my next practice." [...]

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Too Many Dentists Are Only Focused on Online Marketing

By |February 20th, 2020|

As dental marketing has progressed, more dentists have wisely focused their efforts online. Even dentists with limited budgets have found a way to do a basic website. The issue is that in most markets we may have hit that point [...]

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Why Direct Mail is Better Than Facebook Ads- Dental Marketing

By |January 19th, 2020|

Is Direct Mail Better Than Facebook Ads For Dentists?   What I love about media is that everything old can become new again. I have personally been creating and delivering Facebook Ads for dentists for years. Numerous dental practices were [...]

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Six Steps To Set-Up An Annual Dental Marketing Plan

By |December 20th, 2019|

How to get started on an annual Dental Marketing Plan Step 1- Design your marketing to get attention from the different demographics in your area you want to see. This seems like common sense, but in all actuality, you need [...]

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How A Dental Marketing Consultant Can Help With Your Start-Up

By |December 10th, 2017|

Getting through dental school is just the first step to being an actual practicing dentist and owning your own practice. After spending a few years as an associate you get the itch and now you’re ready to get started. So [...]

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Is It Time To Add Yelp To Your Dental Marketing Strategy?

By |November 1st, 2017|

Is It Time For Dentists To Start Advertising On Yelp? I’ve had several conversations with clients lately about a blog I wrote back in 2014 about Yelp advertising. They wanted to know whether they should be paying to advertise on [...]

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How To Market Your Practice Without Advertising

By |October 5th, 2017|

The art of NOT advertising: Some dentists send out direct mailers, do pay-per-click ads, run Facebook ads and have a great call to action strategy. That works for them and what they are trying to accomplish in their practice. This [...]

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